AI-powered selling.On your terms.
Ridley Essentials puts you in control. AI handles pricing, listing, showings, and documents — you make the decisions. Get on the MLS and every major platform. No listing commission.
Ridley Essentials puts you in control. AI handles pricing, listing, showings, and documents — you make the decisions. Get on the MLS and every major platform. No listing commission.
Average savings: $43,639
Based on 14 comps, I recommend listing at $699,000.
How it works
From sign-up to sold.
AI handles every step.
Ridley AI manages pricing, listing, showings, and documents — so you can sell confidently while staying in control.
AI prices your home
Real-time market data, comparable sales, and AI-powered pricing strategies — so you know exactly what to list at and when.
- Pulls from MLS, public records, and live market data
- Pricing strategies based on your goals and local conditions
- When-to-list guidance based on seasonal and market trends
Pricing Analysis
Based on 14 recent comps
Your savings
See how much you could save.
Traditional agents charge 3%. Ridley Essentials is a $999 flat fee — slide to your home value and see the difference.
$1,000,000
Traditional Agent (3%)
$30,000
Ridley Essentials (flat fee)
$999
Essentials plan pricing
One flat fee. No commission.
Essentials
$999
Sell your home with AI guiding every step — from listing to close.
Everything in Basic, plus:
Unlimited Ridley AI agent
Guided transaction roadmap
AI document prep & review
On-call Ridley Concierge
Professional yard signage
Custom Ridley listing page
MLS + Zillow, Redfin & 100+ sites
Best for
Experienced sellers
You've done this before and don't need someone holding your hand.
Savvy homeowners who want control
You'd rather make the decisions yourself and keep the savings.
Sellers in hot markets
Your home will move fast — you just need the tools and MLS access.
Investors & repeat sellers
You know the drill. You want the platform, not the agent.
Want more guidance?
Ridley Pro includes a dedicated expert for negotiations and closing.
Success stories
Real sellers. Real savings.
Ridley sellers are saving tens of thousands in commissions while keeping full control of their sales.
